BIO: As a professional teacher and speaker, Jessi has been sharing everything she knows about business from the moment she found anything that worked. Now a successful full time professional photographer and entrepreneur, Jessi is able to contribute to her family financially with not only a salary, but also with two retirement funds and two college funds for her children. Jessi provides professional photographers (or beginning entrepreneurs) with the steps to develop their business, believe in the value of their artistry, grow their sales, and find profit in their passion to support themselves and their families.
Monday, September 9th, 2019
Retouching at a whole new Frequency
Retouching — love it or hate it…it’s gotta get done! Sure you can outsource it, but getting someone else to match your specific look and style can be frustrating. Then, often you end up paying someone to do the basic work only to still spend valuable time adding your final touches.
Time is your most valuable resource. You don’t have hours to spend sitting in front of a computer. What you need is a proven, systematic approach to quickly retouch each image. A method that can be customized to meet your expectations for each portrait. Whether it is softening lines around the eyes, removing major stray hairs, reducing double chins, slimming certain areas of the body, or removing heavy acne your solution is a better, faster, easier retouching workflow.
Join Mark Sykes, Cr. Photog., CPP, as he teaches the workflow he has refined to systematically retouch images in 5 minutes or less using Frequency Separation. His complete action set walks the user through each retouching stage, performing quick tasks, and setting each tool you need to execute more complex retouching required by hand. His workflow can be use in whole or in part based on the needs of the image being retouched. Mark’s system is precise and repeatable allowing each of your client’s images to match flawlessly.
Spend some time with Mark and learn how to save hours on your retouching!
Make sure to bring your laptop and some cash to enjoy socializing at the Rooftop Bar and Grill on Northgate.
The Wedding Story - Creating Images with Emotion, Art & Style
The more emotional an image is, the more it stirs our senses. Do you know how to distinguish between a nice picture and an impactful image which tells a story? In today’s digital age, many can take a pretty picture, but it takes experience and a special skill set to create an image that is emotional, artful, and stylistic. This program will teach you simple techniques to create one-of-a-kind images which you can use in any genre.
• HOW TO BECOME A VISUAL STORYTELLER - proven techniques for creating stunning images from the details to the grand exit
• THE SECRET OF HOW TO FLOW POSE COUPLES AND FAMILIES - specific camera angles and lens choices which flatter your subjects and set you apart from the competition
• HOW TO CREATE ONE-OF-A-KIND LARGE GROUP IMAGES - create contemporary and stylish group portraits with easy techniques
• DYNAMIC & DRAMATIC LIGHTING - how to create powerful dramatic lighting
The techniques Francie will share can be used in all aspects of photography, so come and learn how you can create more Emotion, Art and Style with your images!
Creating a legacy of love for a couple is Francie Baltazar Stonestreet’s mission with her photographic images. Since 2004, Francie has passionately endeavored to create images that embrace emotion and tell the story of love. She has grown her wedding business from a $1500 shoot and burn disk to a boutique studio with the average client sale of $8,000.
As a Master Photographer and Photographic Craftsman, Francie is in constant pursuit of excellence in photography and believes “a rising tide lifts all boats.” She is a frequent educator on all aspects of wedding & portrait photography, including off-camera lighting, portraits, capturing emotion, and workflow.
She has received numerous awards all from her client images:
• Two-time Team USA in the World Photographic Cup
• PPA’s Diamond Photographer of the Year
• Canon Par Excellence Select Award
• Kodak Gallery and Kodak National Elite Award
• Four years Grand Imaging Award Top 10 Nominee
• Nine-time Grand Imaging Award winner with wedding and portraits
• Top honors at the local state and national level since 2009 when she received her first merit
Teri is a portrait and fine art photographer.
Teri received her Certified Professional Photographer designation in 2011, and
received her Master Photographer and Craftsman degree at Imaging USA 2018.
She has served on the Professional Photographers Guild of Houston board
since 2012 and is currently the Executive Director.
Additionally, she was a Platinum medalist in the 2018 PPA IPC (International
Photographic Competition) and a top ten finalist in the Illustrative/Commerical
category for the 2019 Grand Imaging Awards. In the recent 2018 Texas
Professional Photographers Association Photographic Competition, she received
an award for being one of Top Ten print case entries, and Best Illustrative Fine
Art/Still Life image.
A little bit about me personally....
My path to photography was not the one I hear most often, I did not grow up with
a camera in my hand. When I was well into adulthood, I found myself the
assistant troop leader for my younger daughter’s troop (a position to which I
never aspired). My first introduction to what makes a compelling image was
when we took the girls on a field trip to a scrapbooking workshop. The workshop
facilitator talked about what kind of images we would want to include in our
scrapbook. Her example of something we probably wouldn’t want to
recognizable (even to his own parents). My real life example of this as I sat
there was about 20 photographs of a brown dot in a field. It was a bear I
photographed in Alaska, but I am the only one who knew this was a bear in the
field (even with a magnifying glass). Our troop field trips are the reason I first
picked up a camera (someone had to photograph the girls’ activities) and shortly
thereafter I began enjoying the challenge of photographing the neighborhood
swim meets. I stepped onto a path of non-traditional photography education (a
distance course...in the days before YouTube, local seminars and, of course,
Texas School). People at church started seeing me with a camera in my hand at
various church events and I started getting requests to take family portraits. I am
a bit of a rule follower and I like to do things right, so I got my dba and my sales
tax ID and started my business as a photographer.
These days I primarily do general portraiture (people and pets), but also still do a
few weddings and events each year.......and.....a whole lot of flowers....
Understanding and Controlling Light
Brazos Valley PPA is thrilled to host one of the most sought after educators on lighting... Tony Corbell!! Tony has shared his lighting expertise with thousands of photographers in numerous countries all over the world. Do not miss this opportunity to learn from one of the masters of professional photography lighting. Join us on Monday, April 1, 2019 for this incredible program!!
Seating is limited! Register now by clicking on the link below!!
EVENING PROGRAM WILL BEGIN AT 6PM at Brownstone Reserve
Free to BVPPA Members and Day Program Attendees
Understanding and controlling light quality is at the core of all of Tony’s presentations. Attendees will learn how to see a unique perspective and not be afraid to push the limits of their experience and talents. Corbell will discuss all types of lighting and its tools in depth but will concentrate on studio lighting. Lighting applications include additive, subtractive, reflective and transmission. Each combination of tool and application will be shown and discussed in detail. Tony will discuss the importance of control in the digital capture and how a few seconds of extra time spent at time of capture can save hours in post production. Tony always spends time discussing Light Quality as well as Light Quantity and how Light Direction plays a significant role in the resulting mood of an image. Tony has been teaching lighting concepts, theories, and techniques for over twenty-five years and his weeklong workshops on the topic always fill to capacity. In the past couple of years alone, Tony spoke to over 30,000 photographers throughout the world on the topic of light control and his numerous youtube.com videos have topped well over one million views.
Tony L. Corbell Photographic Lighting Educator/Commercial Photographer To say that Tony Corbell has had an interesting career is an understatement. In his more the 38 years, he has photographed some of the most recognized faces including three US presidents, world leaders at the United Nations, fashion models, celebrities, three NASA astronauts and a lot more. From his beginnings in a small west Texas town, he has photographed or taught photographic classes in more than 20 countries and world capitols and in all fifty US states. Tony is as known for his educational efforts as his published photographic work. He has conducted more that 650 workshops and seminars to sold out audiences for more than twenty-five years in London, Scotland, Ireland, Toronto, Vancouver, Mexico City, Australia, Italy, New Zealand, Dubai, Trinidad/Tobago, Germany, Sweden, and Nova Scotia. His books on the topics of light have sold well internationally and his video tutorials have managed to garner more than two million views. He is currently featured on www.ppa.com/edu as well as www.kelbyone.com and www.creativelive.com alongside the world’s leading photographers, instructors and authors. He is also a featured artist at www.epson.com in a segment called In Celebration of the Black and White Print. In 2016 Tony released two new books with publisher Amherst Media called Light and Shadow, Location and Studio Lighting Controls and embarked on a fifteen-city workshop/lecture tour with Profoto in the USA market. Tony has written more than 150 articles in literally every major photographic magazine in the U.S., Japan, the U.K., and China. When asked what he is most known for, he says “being just about the biggest Beatles fan in the world.”
Strenghtening your skills through continuing education.
ALL DAY PROGRAM Brownstone Reserve, 9:00am-4:30pm. $109
ABOUT THE ARTISTS:
Bert and Cindy Behnke own Behnke Photographers, a studio established in 1956 by Bert’s parents. They have won numerous awards in salon print competitions as well as serving their professional associations. Both are past-presidents of the Associated Professional Photographers of Illinois and Bert was the 1997-98 president of the Professional Photographers of America (PPA) and is the past president of the Frankfort Chamber of Commerce and was the funder of PPA Charities. Cindy serves as a PPA Councilor and is a past director of PPA
AWARDS and HONORS:
Cindy holds the degrees of Master of Photography and Photographic Craftsman from the Professional Photographers of America. She has also earned Photographer of the Year awards from both PPA and APP of Illinois. She has received the prestigious Legacy Award from PPA Charities and has earned the National Award from Illinois. Her photographs have earned numerous Kodak Gallery and Fuji Masterpiece awards.
Bert has been awarded the Master of Photography, Photographic Craftsman and Honorary Master of Photography from PPA as well as the National Award from his state affiliate. In 2000, he was honored as Portrait Photographer of the Year from the International Photographic Council, a non-profit branch of the United Nations. Bert also received the Legacy Award from PPA Charities and PPA’s International Award.
Together, and individually, they have given programs on portraiture to many local, state, national and international associations. They lead yearly international photographic workshops and events. Both are also PPA Approved Jurors.
ABOUT THE PROGRAM:
What does it take to survive in the cut-throat world of shoot and burn? It takes a focused business plan and creating a loyal client base. Come join Bert and Cindy as they tell how their sixty year old business, in its third generation, photographs, sell and creates products that their clients not only buy, but display proudly in their homes. They will take you through the process of creating a need to have wall portraits and albums that tell a family’s story. See how their techniques of couples and group posing create great images and large sales. They will talk about how they shoot and show how they can create images that sell!
REGULAR MEETING: Digital Marketing: From Zero to Hero-Tools & Techniques to Engage Your Next Client Today with Kirk Surber
ABOUT THE ARTIST:
Kirk has 2 wonderful sons, an absolutely AMAZING girlfriend (she better read this), and like you, gets extremely frustrated with marketing over social media.
Since then, he has taken courses from some of the Top Digital Marketers in the US and is pursuing his Master’s in Digital Marketing and now, helping professional photographers and professional wedding vendors with digital marketing tips and techniques.
ABOUT THE PROGRAM:
Digital Marketing: From Zero to Hero provides tips, tools and techniques to engage your next audience by crating and generating an initial sales funnel with zero audience using social media.
Pixel-Installing and tracking your next clients
Does your website work for you?
Generating your first engagement and starting your funnel for $1 a day
Why video is king
Multiple ads, multiple message (“Buy” is not the message)
Retargeting leads after they left your website
Retargeting after your 1st ad
Join us February 4th from 6-9pm for another engaging evening of photographic education.
ABOUT THE ARTIST:
Kathy Adams Clark has been a professional nature photographer since 1995. She runs the stock agency KAC Productions that represents the work of 15 photographers.
Kathy’s photos have been published in hundreds of places including Family Fun,, Nature's Best, New York Times, Birder's World, and Ranger Rick. AAA Journey, Texas Parks & Wildlife and Texas Highways magazines have used Kathy’s photos on their cover. Her photos have also appeared in a numerous books and calendars including the Barnes & Noble Ireland Countryside Calendar, the cover of the Arbor Foundation Rainforest Calendar, and the Sierra Engagement Calendar. Kathy’s photos of Houston were compiled into a calendar offered in Costco in 2016.
Her photos appear every week in the "Nature" column in the Houston Chronicle written by her husband, Gary Clark. Kathy and Gary have worked with national publishing houses to produce ten books that combine their photography and writing skills. Their latest books are Book of Texas Birds published by Texas A&M University Press and Backroads of Texas published by Voyageur Press.
Kathy’s photography is featured in Portrait of Houston published in 2012 by Farcountry Press. Photographing Big Bend National Park, published in 2013 by Texas A&M Press, is written by Kathy and uses her photography throughout.
Kathy is Past-president of the North American Nature Photography Association. She teaches photography and is a popular speaker at local and national events. She leads photo tours through Strabo Tours to countries including Costa Rica, Spain, Africa, Italy, Peru, Morocco, and Bhutan.
ABOUT THE PROGRAM
Spend a day with nationally published wildlife photographer, Kathy Adams Clark as she teaches how she creates amazing wildlife images. This hands-on class, hosted by the Brazos Valley Professional Photographers Association will be presented at Whiskey Hollow Exotic Wildlife Ranch featuring many animals not normally see in the US. From your seat in a safari truck, Kathy will take you on a journey through the open landscape to find and photograph some of nature’s most beautiful animals.
IMPORTANT Things to Know and Bring
We will meet at 8:00am on Feb. 4, 2019 at the gas station in Cook’s Point located at 7025 TX-21, Caldwell, TX 77836** to caravan to the ranch. Due to the difficulty in finding the ranch and the number of locked gates, attendees MUST be ready to leave the gas station by 8:15am. Everyone is asked to bring their lunch and any drinks they want. The lodge at the ranch has a full service kitchen should you need to refrigerate or heat up anything. Attendees are urged to travel in larger cars or trucks due to the terrain to the lodge. If you only have access to a small car, you will have an opportunity to park and ride with someone in a larger vehicle.
Things to bring:
Camera, long lens, 400mm or longer is recommended, lunch, drinks, outdoor clothing, hiking boots, gloves and jacket, tripod
Advanced Registration is Required and you can sign up at www.brazosvallyppa.com The full day program cost $109.
**the gas station is NOT in Caldwell but about halfway between Bryan and Caldwell.
Are you running a business with purpose or are you constantly throwing ideas around to see what sticks?
Ashley will take you through the hard hitting questions to determine if you are set up for calculated, measurable success in the new year, and if not, what steps you can take to get there.
How will you know if you reached your 2019 goals next December? Let’s start with a plan.
ABOUT OUR SPEAKER:
Photographer, author, teacher, Ashley Diamond Siegert, Cr. Photog. CPP, will be joining us for a night of hard hitting introspection about how we as artists balance the creative with the spreadsheets and how a bit of planning can change everything.
Join us for an afternoon of fun and laughter and find out who our 2018 Photographer of the Year will be! Plus we have our two new categories winners-Photographic Image of the Year and Aspiring Photographic Image of the Year!
We would love for your to come enjoy our President’s fabulous BBQ brisket and award winning BBQ sauce (and even if it’s not award winning, we are going to give him a Blue Ribbon anyway for cooking)
This is a potluck meal so please feel free to bring a dish that compliments your diet and BBQ. It can be a salad, a vegetable or even a dessert. If you have a special adult beverage that you like, bring it too! We will have iced tea, water and coffee for our non-drinkers.
I own and operate Lilly Blue Photography located in the Fort Worth/Keller, Texas area. I have had a successful senior business for the last 10 years, as well as a successful volume photography market for the last 8 years. I have enjoyed competing in the photography industry and have been blessed to have been awarded the Fuji Award and Texas Top 10 for 4 out of the 5 years competing. I earned my CPP in 2010 and this past January I received my Masters of Photography in San Antonio, Texas. I have served as President of our local guild and am currently working on my Photographic Craftsman and Master Artist Degrees. I am happily married, have three beautiful children, and two amazing grand boys.
With extractions and composites becoming more mainstream, the word now is "efficiency". Randy will show some of the more important, yet often overlooked, keys to a better looking composite and an easier time extracting. Beginning with the image creation, through extracting and compositing for realism and a few retouching tips, get ready for a fast paced, fun and (hopefully) informational evening!
Photographic Shootout hosted by BVPPA
Learn lighting, posing and working with natural light.
You’ve got the image, you’ve got the software, but you lack a great editing workflow. Join Certified Professional Photographer Mark Sykes as he shares his expert step-by-step process of transforming RAW images into stunning professional portraits. Whether you are a novice or a daily user of Lightroom, you will learn how to take Lightroom’s powerful editing engine to push your images from good to great. Mark will show you how to create Lightroom presets to make importing and editing your images faster and more consistent. Additionally, Mark will demonstrate the process he developed that will give you the perfect game plan for retouching your images in Photoshop. You’ll learn how to deal with facial blemishes, remove major stray hairs, use frequency separation to eliminate significant acne, as well as how to enhance the eyes so they’ll pop and still look 100% natural.
This is a complete editing program from beginning to end. If you are looking for a workflow that will help you get the most out of Lightroom and Photoshop, or you are just looking for a way to professionally retouch your portraits in 3 minutes, then you will not want to miss this program. At the end of this program, you will know how to use each tool in Lightroom, how to establish repeatable presets for both image processing and exporting, and you will have a great Photoshop retouching workflow plan to make your retouching quick, repeatable, and easy.
Appropriate for novice to intermediate users of Lightroom and Photoshop.
Pen tablet or digital art tablet recommended.
Mark Sykes is a Certified Professional Photographer who began his career in 1994. Over the years, Mark has continued to grow and pursue his passion for professional photographing making himself one of the most sought after wedding and children’s photographers in his area. After photographing over a 1000 weddings and nearly 2 decades of newborn and children’s portraits, Mark found a new passion in creating extreme senior portraits. In 1999 he purchased his dream studio on 1.5 acres on the banks of Nantucket Lake in College Station and has invested years into creating a beautiful portrait park.
Mark married his wonderful wife Karen in 2014, and is a devoted father to his daughter Emily, his 6 step-children, and 2 fur babies; Hershey and Maggie. His other passions are planes, flying and cooking BBQ. He and wife have developed their own line of BBQ rubs and sauce and after tons of great reviews, are now working on taking it to market.
2018 President Brazos Valley PPA Guild
2017 BVPPA Photographer of the Year
2017 V.P. Brazos Valley PPA Guild
2017 Winner of 3 merited prints and 1 Loan Print 2016 Winner of 3 merited prints
Get ready to make some exciting changes in your business! Stop being a starving artist and learn how to gain confidence in the sales room! During this presentation, I will be covering four major elements within the sales process.
Addressing and over coming objections in the sales room.
Designer a properly laid out sales room & sales experience.
Developing a sales system for your business.
Creating a strategic price list to fit into your sales system. Be Brave!
Meet Our Speaker
Hello Friends! I was born and raised in Northwest Iowa, and started my first career in Bank Marketing and Human Resources. The entrepreneurial bug bit 29 years ago, when I started a Portrait Studio, in Sioux City, Iowa. For ten years I operated a thriving and successful photography business. During my time in Iowa, I earned numerous photography awards and accolades through the Professional Photographers of Iowa as well as the Professional Photographers of America. Humbly I hold the title Master-Craftsman, a degree earned through PPA. I sold my Portrait Studio in Iowa and joined Box Portrait Gallery in Oklahoma where I have been for the past 16 years. My ability to communicate and connect with my clients has made me one of the most sought after photographers in the state. I also began a teaching training career in the photography industry and am considered one of the top educators today. With honor I have taught thousands of photographers and business owners sales and financial success. I host an educational Internet group of over 12,600 professional photographers. You will find me to be highly motivated, organized, creative, down to earth and professional. I am comfortable speaking to a crowd of 2000 or an intimate group of 20. You will find me to be extremely knowledgeable, intelligent and very easy to talk to. I am a Christian, love family, animals and community, and am mother to 5 children along with a son in law and daughter in law and one beautiful grandson. Joyfully I have served on many committees, boards and have taken on numerous roles in my church.
Learn how to use light, visual design, composition, and color to produce more creative landscape imagery. Use expressive and artistic techniques in order to move beyond just what you see with your eyes and what you can create with the camera. What can you do to prepare for your next trip? What kind of equipment do you need for travel/landscape photography? These are just a few of the questions Kathy will help you answer as you prepare for your next big vacation.
Kathy Norwood has been a professional photographer for the past 12 years and in that time has become a Certified Professional Photographer, received her Photographic Craftsman degree and is currently working on her Masters degree from PPA. Landscape and travel photography have always been a primary love of hers which dovetailed well into her wedding business. As Kathy and her husband Robert move closer to retirement, she has begun to move back to her primary love and focus on her travel photography.
The stock photography market is not what it used to be. Yet, it is still possible to make make money licensing your images as stock. Join Kathy Adams Clark for this program to learn about the stock photography market, how to enter the market, ways to maximize income and what to expect when licensing stock images.
Kathy Adams Clark has been a professional nature photographer since 1995. She runs the stock agency KAC Productions that represents the work of 15 different photographers.
Kathy's photos have been published in hundreds of places including Family Fun, Nature's Best, New York Times, Birder's World and Range Rick. AAA Journey, Texas Parks and Wildlife and Texas Highways magazine have used Kathy's photos on their covers. Her photos have also appeared in a numerous books and calendars including the Barnes and Noble Ireland Countryside Calendar, the cover of the Arbor Foundation Rainforest Calendar and the Sierra Engagement Calendar. Kathy's photos of Houston were complied into a calendar offered in Costco in 2016.
Her photos appear every week in the "Nature" column in the Houston Chronicle written by her husband, Gary Clark. Kathy and Gary have worked with notional publishing houses to produce 10 books that combine their photography and writing skills. Their latest books are Book of Texas Birds published by Texas A&M Press, is written by Kathy and uses her photography throughout.
Kathy is Past President of the North American Nature Photography Association. She teaches photography and is a popular speaker at local and national events. She leads photo tours through Strabo Tours to countries including Costa Rica, Spain, Africa, Italy, Peru, Morocco and Bhutan.
Are you wanting to use a drone in your business? Confused about which drone is best for your needs and what is absolutely necessary to use your drone commercially? This program is ideal for you. Topics to be Discussed… 1 What are some types of drones” 2 What is a FAA 107 Certificate and how do you get one? 3 What Apps will help you fly legally? 4 How do I get a waiver or permission to fly in certain areas? 5 Drone flying apps 6 What about insurance? This is so much more will be covered in this 90-120 minute program.
SPEAKER BIO: Capt. Robert N Norwood has been a pilot with American Airlines for 30 years. He holds an ATP with type ratings on B-777, B-767, B-757, MD-11, and B-727. With over 36 years of aviation experience, Robert has successfully navigated the ins and outs of the FAA regulations and test taking. Robert has been a member of PPA since 2010 and with the advent of drone photography he realized that to use a drone in his business, that he would have to follow the guidelines that FAA required. Therefore, in 2016, Robert added his drone license to his FAA license and is beginning to incorporate the drone into his photography business. Robert recently passed PPA's Drone Certification requirements and test and is now a Certified Drone Pilot. He will also receive his Craftman's Degree on January 15th of 2018 in Nashville, Tennessee at Imaging USA.
This is a fun, hands on program encouraging attendee participation. The program will inspire you to see your food differently and perhaps move to photographing food professionally! We will cover: Lighting Equipment Tools of the trade How to choose the “hero” Propping, Angles Food styling. Whether you are a casual cook, a food blogger or just a photographic foodie, this program will get you off to a great start
SPEAKER BIO: Malinda is a native Texan, born in Plainview, Texas. Fort Worth is her home and after many travels is where she and her family have returned and opened a successful commercial photography studio, Julien & Lambert Photographic Services in 2014. Her first paid photograph was when she was 8 years old with a Kodak BrownieTM camera her Grandfather bought for her. She received a quarter and the photograph of her Grandmother still hangs on her wall today. Alma maters, the University of Texas at Arlington and Texas Christian University, supported her real-life experience from a long history of photography. Julien & Lambert Photo is a family owned company with her husband, Jon Julien, the equipment guy and occasional drone pilot, her oldest son, Charles C Lambert, BFA, Fine Arts (Hardin Simmons University) who specializes in fashion, editorial and food and her youngest son, Jon R Lambert, BSA Architecture (Texas Tech University) who specializes in architectural, real estate and products. She is president of Fort Worth PPA, a member of TPPA and PPA. Avid educator and instructor she also runs Julien & Lambert Photo Education, a mentorship and coaching entity serving photographers of all educational and skill levels.
Light painting, or light drawing, is a photographic technique in which exposures are made by moving a hand-held light source while taking a long exposure photograph, either to illuminate a subject or to shine a point of light directly at the camera, or by moving the camera itself during exposure. The technique is used for both scientific and artistic purposes, as well as in commercial photography. Light painting has long inspired photographers with the technique capturing a moving light source while taking a long exposure photograph which is difficult to perfect but can produce exciting results.
Ron will talk about how he became interested in Lighting Painting, the tools necessary to accomplish this inventive technique, and how to process the images once they have been taken. After explaining the process, Ron will do a demonstration using still art so we can see the process from start to finish.
SPEAKER'S BIO: Ron's primary business has been Team and Individual Photography at High school and middle schools with some emphasis on Senior Photography and Family portraits. After taking John Hartman's class on Light Painting two years ago, he has become fascinated with Painting with Light. We hope you enjoy this really unique process!
ATTN MEMBERS and Past MEMBERS,
We're planning a party,
Please say you'll be there.
Let's Celebrate the End of the Year
With fellow guild members and good cheer!
Sunday, December 10th from 1:00-4:00pm
Robert and Kathy Norwood's home
2 Strawberry Lane, Montgomery, Texas 77356
Bring a side or dessert (brisket and nonalcoholic drinks provided) a comfy chair to sit by the lake, an alcoholic beverage if you wish and a $5-$10 White Elephant Gift.
Don't forget to bring some extra cash too if you want to be in the raffle for the 1/2 scholarship to Texas School.
Please RSVP to kathy@knorwoodportraiture to let us know if you are coming and if you are bringing a guest.
This is the information about the party. Please feel free to share with with all our photographers friends that have been past members.
Sell It Like You Mean It!
We all know that no matter how great your photography is, marketing is what gets clients into your studio. As the photographic industry gets more and more saturated with start-up studios, it’s important to set yourself apart from the pack. More than ever, adapting to the age of digital marketing has become a necessity for photographers. In this program, Al will discuss the main marketing strategies that Behnke Photographers uses to get clients into their studio. He will show you how the Behnkes use hands-on marketing campaigns and partnership marketing to engage with new clients and keep their studio in the public eye. In addition, and perhaps most importantly, he will discuss how the Behnkes use social media marketing as a tool to engage with prospective and current clients to keep them coming back year after year. Sometimes all it takes is a willingness to connect with people to succeed!
SPEAKER BIO: Al Behnke holds PPA's Craftsman Degree and is a third-generation photographer specializing in weddings and events with Behnke Photographers in Frankfort, IL and Austin, TX. With a degree in Marketing and PR from Stetson University in DeLand, FL, he is also serves on the staff of PPA Charities and is the current chair of PPA's Online Content Committee. 'I have a background in Public Relations and as a working photographer, I have seen first-hand how difficult it can be for studios to not just get off the ground, but to keep an upward trajectory as the times change. My goal is to help studios, big and small, get more customers through the door and to keep those customers for a lifetime. Through press release writing, social media upkeep, blogging, event and promotional creation, and effective e-mail marketing, I aim to help studios succeed in the ever-changing world of digital photography. Our studio has been around for nearly 60 years thanks to our aggressive marketing and social media plans. Our ideas and execution are meant to keep your studio thriving for years to come!
My Minimalist Approach to Wedding Sales and Shooting
Wedding Photography is the most competitive market in photography. So many are working so hard, and making too little. With my approach, I think SIMPLE, I shoot SIMPLE and I sell SIMPLE. I book more weddings at a higher price than ever, and my clients love how few decisions they have to make. I'll show you how I do it.
SPEAKER BIO: Earned M. Photog in January 2017 Gold Medal at IPC in 2015 Bronze Medal in 2016 Fightin' Texas Aggie Class of 1995 Daughters Chandler, 25 and Camryn 8 Son Connor, 10 Lives in Midlothian, TX Owned Ivey Photography since 2009 Primarily photographs weddings in Dallas/Fort Worth in Spring and Summer and concentrates on Santa in the Fall.
Portrait Art: The Next Level
Cristie will delve into the world of art. What is art and how we do we define it? Where do we find inspiration, whether for personal or competition art pieces? What are the key components to make composite images believable? Cristie break down several of her prints to show the different stages each artwork goes through from the initial idea to the finished piece.
Speaker Bio: Cristie Reddehase is the owner of Silver Image Photography located in Spring, TX. Cristie has been an artist from a very young age. Among the many art classes, she took her first photography class in high school. After high school, Cristie attended Sam Houston State University where she received a Bachelor of Arts degree in Photography. In 2001, Melinda (Cristie’s sister) started Silver Image Photography. Cristie helped out on weekends until graduating in 2003 when she could join Melinda full time. The sisters ran the business together until 2015 when Melinda moved and Cristie took over the running of the business by herself. Today, Cristie concentrates on high-end seniors, beauty portraits, children, babies, families, and paintings. Cristie has received three additional degrees from Professional Photographers of America. These include the Photographic Craftsmen in 2012, Master of Photography in 2015 and Master Artist in 2017. Cristie started entering the International Print Competition in 2012 and has since been the recipient of several awards and honors. Some of these include the Imaging Excellence Award, 1st Place Grand Imaging Award in the Senior category, 2nd Place Grand Imaging Award in the Portrait category, 7 time PPA Photographer of the Year, she has 19 Loan Images, and she has been a Texas Top 10 recipient for several years among other district and state awards. She’s also one of only six people to earn Double Diamond and the first female.
The Art of Prioritizing
The Art or Prioritizing: Building Your Business While Living Your Life We all have different priorities in our lives, but the one thing we all have in common is wanting successful growing businesses that let us earn a comfortable living. After photographing and meeting with clients and being active in other activities, most do not have much time to dedicate to marketing and new client accrual. Since developing a model for marketing for her business, Savant Studios, new client accrual has skyrocketed, as well as the retainment level of existing clients. Using social networking, e-newsletters, blogging, and traditional marketing, Leslie will show you the tips for sandwich marketing and help give you ideas on where to find new business, that other photographers might not have yet invested marketing resources. Leslie Ann will focus on teaching you how she has not only balanced her life, but also how she has had keystone or better growth every year in business. By exploring many avenues of photography, Leslie has been able to sustain a stable business through recession, when many others closed their doors. Together, we will break down our loss of work time, loss of clients, and loss of personal reprieve with our families, leading to strategies to help you become healthier and happier. Come ready to brainstorm, inspire yourself and take back the tools to make your business even more successful.
SPEAKER BIO: Leslie Ann Kitten, M. Cr., CPP began her career as a photographer in 2002, while in graduate school. She studied Architecture and Design at the bachelor’s level, while receiving a Master’s Degree in Communications and Design. Since then, she has focused on growing her business and now not only serves Lubbock and surrounding areas, but has traveled throughout the nation as well. She has also photographed presidential candidates, served as the photographer while working in the communications department on a New Jersey senator’s reelection campaign, and, most importantly, has photographed many wonderful West Texans. Leslie is an active member of many local organizations including Lubbock Lion’s Club, Young Professionals of Greater Lubbock, Junior Women’s Club of Lubbock, The Lubbock Chamber of Commerce, and other professional and philanthropic groups. She devotes a great amount of time to serving and giving back to her community. In the photographic community, Leslie currently serves on the Board of Directors for American Society of Photographers and is very active in PPA on many different levels. Kitten and her husband, Nick, has three children, Georgia June and Ethan and Clara. She strives to grow a successful business and teach her children how to be an integral part of the community as they grow up. “With dedication and hard work, you can have it all.” This dedication has earned her a sterling reputation in her community and the surrounding West Texas areas.
Photography is an art that melds light and subject together to create an unforgettable
image. By combining your artistic vision with the mastery of the technical science of
photography, you can create the images that you see in your dreams.
Join Cris and Deanna Duncan for a day long interactive, hands-on experience where you will:
LEARN LIGHTING--Lighting anywhere, in any situation with any light
LEARN LIGHTING PRINCIPLES--Why does it do that? How can it work for me?
LEARN TO MAKE A LIVING--Light, compose and design with the end in mind to
ensure profitable sessions
SPEAKER BIO: Cris and Deanna Duncan operate CjDuncan Photography, a high-end portrait, wedding and commercial studio in Lubbock, TX. Cris and Deanna truly want what is best for this profession and that is why he strives to simply teach Photography. Cris’s goal, or mission statement is simple:
"To empower photographers with a sense of purpose, inspiration and passion all while
supplying practical applications for their craft, business and life."
Simply stated, let’s talk photography. CjDuncan Photography has flourished for over a dozen years in a competitive market and continue to be regarded as one of the top studios in Texas. Cris is a Master Photographer, Certified Professional Photographer and a Photographic Craftsman and Deanna is a Photographic Craftsman. Since turning pro in 2002, they have photographed Presidents, Vice Presidents, dignitaries and countless others. Cris has worked for such companies as Stephen Joseph, Frito-Lay and Bayer CropScience and been honored to photograph numerous weddings, portraits and commercial assignments of great people all over this land. Cris is the recipient of several awards and honors including the Grand Imaging Award/Commercial Category, 3 time PPA Photographer of the Year and a multi-year Texas Top 10 recipient. Garnered with best portrait, wedding and commercial trophies from both TPPA and SWPPA, Cris and Deanna have become respected educators and leaders in the photographic community. He is the Executive Director of the SPPPA, a member of the PPAedu curriculum committee and the founder of Find your Focus photographic education. Cris is also one of only a handful of PPA approved CPP instructors and an IPC Juror. Cris and Deanna teach and lead their classes with an honest and transparent style. They believe in a “No Secrets” approach. We believe that we are in the best profession on the planet and want every one of you to succeed and make our industry better and stronger. The Duncan’s believe you will find this message one of importance, inspiration and enlightenment. www.cjduncan.com
Sales WoW Factor
Event will be held at Brownstone Reserve, 7961 South FM 2038, Bryan, TX 77808
Sit back and hold on! This is a very raw look into the sales process of your photography. Taking a different approach to sales using suggestive tactics and unique closing options to constantly close solid sales in our sales room. Don’t have a sales room? Not a problem. We will cover unique approaches to delivering good sales from any location. Ross’ recipe for business is as unique as his photography. Known for his weddings, his market rapidly expanded into the family and senior markets. His laid back approachable style creates a relaxed environment for his clients, which you will also find flowing over into the classroom. Many students have said his program are not only easy to follow, hut also chocked full of time saving, money making tips.
Key Topics: Pre Session sales Post Session homework – A unique approach to pre-sales Sales room setup Sales structure – Live Sales Presentation Your Products Production Unique lead generation tactics Power of 8 lead follow-up
SPEAKER BIO: Ross Benton opened a small storefront studio in central San Antonio. in 2008 Ross’ recipe for business is as unique as his photography. Known for his weddings, his market rapidly expanded into the family and senior markets. His laid back approachable style creates a relaxed environment for his clients which you’ll also find flowing over into the classroom. www.studiobenton.com/